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Guides

Answers, not filler

Each guide sets out to answer one question properly — what causes the problem, how to tell which cause you have, and what to do about it.

Website performance

What is a CDN, and do you need one?

A CDN moves your files closer to your visitors. Whether that helps depends entirely on where your visitors are.

3 min read

Hosting guides

How to choose a web host

Most hosting advice is a list of features. Here is a way of deciding which of those features you actually need.

3 min read

Website performance

What is TTFB, and why does it matter?

Time to first byte is the one metric that separates "my hosting is slow" from "my website is heavy".

3 min read

Domains & DNS

What are nameservers?

Changing nameservers is not like changing a DNS record. It hands over the whole address book.

3 min read

Domains & DNS

What is DNS, and why does it break things?

DNS is the address book of the internet. Most "my website is down" emergencies are actually DNS.

4 min read

Hosting guides

Does changing web host affect SEO?

Changing host is not inherently an SEO risk. Changing URLs, breaking redirects or losing pages during the move absolutely is.

3 min read

WordPress hosting

What is managed WordPress hosting?

Managed WordPress hosting is not just hosting with WordPress pre-installed. Here is the real difference.

3 min read

Hosting guides

Shared hosting vs VPS: which do you actually need?

A VPS is not automatically faster than shared hosting. It is more *yours*. Those are different things.

3 min read

Hosting guides

How much should web hosting cost?

The advertised price is rarely the price you pay in year two. Here is how hosting pricing really works.

4 min read

WordPress performance

Why is my WordPress site slow?

Most "slow WordPress" advice tells you to install a caching plugin and hope. Here is how to find the actual bottleneck first.

4 min read